PinnedAsset-led Marketing: The Rise of Machine Learning in Digital Advertising.IntroductionOct 8, 20211Oct 8, 20211
2023: A ReviewMy first Summer experience was exhilarating — not the heat part but the long day that characterised it. Its semblance to what I was…Jan 5, 20242Jan 5, 20242
Logging Out!I’m thrilled to share that I’ve successfully concluded my tenure as Growth Manager at SeamlessHR, a pioneering B2B-SaaS company in Africa…Dec 12, 2023Dec 12, 2023
One Year as a Growth Manager; The Journey So FarAfter almost five years of working across three digital marketing agencies, I decided to pivot into tech. Two opportunities came knocking…Apr 24, 20231Apr 24, 20231
2022; A Review.Honestly, I have been too lazy to write this, so I thought: What is the essence of following Ali Abdal’s channel and reading productivity…Jan 6, 2023Jan 6, 2023
2021; A ReviewThankful for the last 365 days. 2021 presented me with numerous opportunities and a fair share of challenges. In all, I grew, learnt and…Jan 6, 20222Jan 6, 20222
2020; A ReviewWhat a year! To many, the year 2020 is the longest year in the past few decades — It really was. To a Nigerian — It’s the year the youth…Jan 4, 20212Jan 4, 20212
A Beginner’s Guide to Advertising Fraud.Imagine that you are a business that has just set aside millions of dollars for a digital advertising campaign. You love the ideas…Jul 23, 2020Jul 23, 2020
2019; A Review.The last 365 days of my life were filled with so many events that I can generally sum 2019 up as the year of ‘preparedness’ for the…Jan 1, 2020Jan 1, 2020
